Hugo Boss recently decided to focus on its roots – high-end tailoring. Almost 90% of the German fashion brands income is generated by menswear, specifically suits. Designed and produced in Germany from Italian fabrics, the Fall/Winter 2018 BOSS ‘Made in German’ capsule collection aims to build on this DNA. Crafted with signature BOSS precision and modeled by actor Daniel Brühl, the six men’s styles focus on classics with a tailored coat in a bold bonded check, an exaggerated buffalo check sweater, supple leather outerwear, twill suiting and Italian cotton shirts.
The BOSS ‘Made in Germany’ collection is available now at hugoboss.com.
