Some brands are iconic, Harley-Davidson is legendary. After almost 120 years in business the Midwestern motorcycle-maker has survived the Great Depression, industrial decline and unfortunate model launches – see 1977s Confederate Editions – to become the American brand. To most consumers Harley-Davidson is more than a motorcycle; it is independence, individualism and a cracking graphic t-shirt. And the only thing Todd Snyder likes more than a great American brand, is a collaboration with a great American brand. For his latest tie-up, Snyder worked with Harley-Davidson and longtime partner Champion to create a limited collection inspired by the vintage moto jackets, coveralls and jerseys once worn by Harley’s racing teams.
Todd Snyder + Harley-Davidson – available February 25 at toddsnyder.com
