Nike’s New Air Max 90 LHM Is A Technicolor Dream

Nike’s latest Air Max 90 is a technicolor dream. Made from randomly die-cut recycled polyester panels containing ten different colors, every upper is unique. Part of the brands Latino Heritage Month product lineup, the shoe is “an ode to the expressive, family-oriented bond shared across Latino culture.” Trite. The word Familia is printed on the sock liner and across the lateral side of the shoe. In a further nod to the family theme: the shoe is available in kids and toddler sizing.

Air Max 90 Familia ($130.00), available Sept. 29 at nike.com

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