If I didn’t know better, I’d say Shinola is a brilliant marketing company with a sideline in watches, bicycles and small leather goods. In one fell swoop Shinola introduced a limited edition watch, inaugurated a series commemorating American innovators and launched a collectors club for brand enthusiasts.
Shinola created the Wright Brothers Limited Edition Watch to honor the aviation pioneers and their contribution to America’s history of innovation and industry. The timepiece is the first in the Great American Series, an annual collection of limited edition watches honoring iconic American innovators. Only 1,000 of these watches will ever be made, and ownership has its privileges. Purchase includes entry into The Foundry: A collectors club established for owners of limited edition Shinola goods.
The Wright Brothers Limited Edition Watch ($1,000.00) is available now with a 40mm or 46mm case from Shinola.com.
Produced in an exceptionally limited edition of 25, the Wright Brothers Limited Edition Runwell bicycle is an American-made city bike with classic styling and solid steel frame. With a jet-black finish, sleek bamboo fenders and a bright headlamp, the bike is polished, crunchy and safe.
Purchase of either the limited edition watch or bicycle includes membership in The Foundry.
The Wright Brothers Limited Edition Runwell Bike available now ($2,950.00) at Shinola.com.
