GANT Rugger FW 2012 Ad Campaign

 

For Fall/Winter 2012 Christopher Bastin, creative director of GANT Rugger, mined the archives to produced a workwear influenced collection in durable flannels, wools, denim and canvas fabrics. Bastin was also influenced by New York’s culinary community. The Fall/Winter 2012 ad campaign features restaurant owners and New York food scene luminaries Phil Winser and Ben Towill of The Fat Radish in NYC and Ruschmeyer’s in Montauk.

Flowery scarves, bold accents and unexpected colorations set this collection apart from any other. Leaving plenty of room for more eccentric styling and personal details. Pinstripe Italian wool suits, silk scarves, double-breasted coats and tons of finely made sports coats. Unlike fashion, style is not a set of rules to be followed. Style is what makes you feel comfortable, it grows on you over time. Style is something that evolves, as does GANT Rugger.

 

Images courtesy of GANT

 

 

3 comments
  1. Christopher Bastian designs the Rugger line and Michael Bastian designs the Gant by Michael Bastian line

  2. wait, christopher bastain or michael bastian? i thought michael bastian was the designer for gant. i’m confused.

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